MBA in Marketing: Online Master of Marketing Programs

The Best Online MBA in Marketing Degrees

An MBA in marketing prepares students for careers as business leaders in the field of marketing and advertising. While a bachelor's degree is sufficient to get a job at a marketing firm, obtaining a master's degree, in particular an MBA, helps an individual stand out and prepares him/her for leadership positions. Below are the most popular colleges offering MBA and masters in marketing degrees.

MBA: Marketing MBA: Global Marketing	*University of Liverpool* - The MBA in Marketing from the University of Liverpool will prepare you to become a leader and meet the marketing demands in complex, cross functional, and globally diverse environments. The MBA in Global Marketing is designed for students who need to understand the needs of consumers from backgrounds other than the United States. As businesses grow overseas, marketing professional will need to know how to grow their international client base and how to reach out to their interests and needs.
MBA: Marketing MS: Media Psychology	*Walden University* - An MBA in Marketing from Walden University will teach you marketing fundamentals alongside new advertising and sales strategies driven by technology. The MS in Psychology with a concentration in media psychology examines the role that psychologists play in media and explores the impact of media technology on human behavior. Marketing and communications impact modern media in local and global society. You will be prepared for careers in media consulting, advertising, and media research with this degree.
MBA: Marketing	*University of Phoenix* - The MBA in marketing from the University of Phoenix is for students who are looking to advance leadership roles within their organization. This program is designed for students with career interests in not-for-profit, public sector, or private sector companies. Marketing is growing in demand and changing every day, and this program will help graduates meet the expectations of future and current employers.
MBA: Marketing	*Kaplan University* - The MBA in Marketing from Kaplan University will increase your earning potential and prepare you for advancement within your marketing career. You will be prepared for marketing leadership positions in numerous competitive business environments. Businesses greatly need leaders to produce results in order to stay ahead of their competition. You will be able to provide them with a competitive edge in marketing that will help them achieve the results businesses are looking for.
MBA: Marketing	*South University* - The MBA in Marketing from South University teaches students about making effective decisions that are necessary for delivering goods and services to people and companies being serve. You will learn about consumer behavior, market research, advertising, promotion, global marketing, and e-commerce. This program will make you a well rounded marketer ready to help any company meet their business goals and increase their brand recognition driving greater sales.
MBA: Marketing	*Capella University* - An MBA in Marketing from Capella prepares students to meet the rigorous marketing and sales needs of companies. Companies have a strong need to drive in qualified leads in order to stay competitive. With this degree, you will learn how to attract and consumers and dissect and understand their evolving needs. In addition, students will learn how to manage sales and oversee international marketing and distribution operations.
MBA: Marketing	*Ashford University* - An MBA in Marketing from Ashford University will help you to discover many of the strategies and ideas used by some of the most successful marketing professionals. You will be able to expand your experience with branding, research, and consumer behavior. Businesses today are in high need of a well educated marketing professional to attract and sustain clients, and this program gives you the skills they are looking for.
MS: Marketing Mgmt Master of Intl. Marketing	*University of Maryland University College* - The MS in Management with a concentration in marketing from the University of Maryland University College is designed to prepare managers how to use modern marketing techniques. You will be prepared with leadership skills to grow the marketing department and processes at a wide array of companies. A Master of International Management in International Marketing Management prepares students to meet the challenges of marketing in a global environment.
MBA: Marketing	*American InterContinental University* - The MBA in Marketing from American InterContinental offers students the opportunity to concentrate in Marketing. Students will understand the initiatives that help deliver goods or services to their targeted consumers. Marketing is a powerful tool that engages customers changes their buying habits if done correctly. This program will help you gain the tools and skills in order to grow client bases and reach out to new customers.
MBA: Marketing	*Keiser University* - An MBA in Marketing from Keiser University offers an intensive graduate program that educates students in the theories and practices of modern marketing. You will be prepared to become a marketing leader in any organization. You will also gain the skills and techniques needed to effectively market to the modern consumer. Marketing is constantly evolving to accommodate the needs of consumers and this program will help you stay abreast of the current best practices used in the industry.
MS: Intl. Marketing	*Boston University* - The MS in International Marketing Management at Boston University is designed to give students an exciting, value-added educational experience. Student gain a solid marketing education core with state-of-the-art classes in e-commerce, web design, and database analysis. You will also have the opportunity to take online classes with Boston University's international partner universities in Europe, Latin America, and Asia helping you gain experience from other students all around the world.
MSN: Marketing	*Strayer University* - The MBA in Marketing from Strayer University is for working professionals who want to learn the latest marketing skills and concepts. The current marketplace is changing rapidly and marketing professional must stay ahead of the curve in order to compete effectively in this industry. You will learn modern marketing techniques in this program that will assist you in achieving career advancement.
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Marketing is an exciting and sometimes lucrative industry that keeps people on their toes. There are many different routes to take when it comes to careers in marketing. It is an industry where those in charge where many hats. A MBA in marketing is a fantastic tool for obtaining a high paying, rewarding career after putting in a lot of work. MBAs are fairly common in the world of marketing, so don’t expect this to be your ticket to the top upon graduating. Those working in marketing typically start at the bottom and work their way up with a proven track record. A career in marketing also depends on networking and opening your own doors.

Those obtaining a MBA in marketing often have a background in business, marketing or advertising. A MBA is a way to increase your earning potential and improve on your leadership skills when heading up a project. A MBA in marketing usually involves several large projects on existing companies or products. Depending on how advanced the program is at your school, you may work with those companies or work with real prototype products to show off your marketing skills. It is fast-paced and involves a lot of teamwork. It is essential you’re able to work with people and adapt to change when working in marketing. It is an industry that is constantly changing. You must also be comfortable working with clients, taking criticism and going back to the drawing board should an idea be shot down. The marketing industry is wearing on some, but for others it is a high pressure environment that causes them to thrive. It all depends on what you’re looking for in a career.

Not every marketing job will have up at all hours of the night. It depends on the company size and how many people are working on a single project. Sometimes working for a small company can require long hours for projects that are about to meet a deadline, while working as part of a larger team for a major corporation can require standard office hours. You should expect to work nights and weekends from time to time with a career in marketing or advertising.

A MBA in marketing now focuses a large part of studies on web media marketing and branding. This is a large portion of marketing budgets for major players in various areas from food to fashion. We are still learning a lot about online marketing and what drives people to buy. Online marketing is different from conventional marketing because it tailors to a niche audience, allowing marketers and advertises to zero in on their target consumer. A background in the web and social media are appreciated in the modern world of marketing, as technology has proven to vastly change the landscape of this industry.

What career path can I take with a MBA in marketing?

A MBA in marketing sets you up for many different types of careers. It is almost like a business degree, where you’re able to take the tools learned in studying for the degree, and apply them to different careers. In all capacities you will work to market a product, brand or person. You are not working in public relations to get the name out there, but rather building the image of the product, brand or person and overseeing how it’s presented to the public. Advertising and marketing is slated to grow by a little over 15% over through 2018.

Project manager

This is a general position that can be on contract basis for the duration of a product’s development or for the new leg of an existing product (such as launching it in another/new country). A project manager is responsible for the conception of the marketing campaign, how to bring that product to market and spark the interest of the public. This is a demanding position and projects can last from several months to a couple of years depending on the size of the project and the budget the company is working with. Project managers almost always have a MBA in marketing or advertising. This is a very competitive position that is usually obtained with a combination of seniority and experience. Project managers usually earn about $54,000 per year, but this number can go into the mid-six figures depending on the company you’re working for. While these positions are not rare, it is difficult to get a high paying job as a project manager. Project managers usually specialize in one area (such as toys or cars) and stay in that realm for a number of years.

Marketer at an agency

Advertising agencies have marketing teams. This is when a company outsources their advertising and marketing efforts to a third party. The agency must deliver an idea and plan of attack for the company’s new product. This involves working with a team of people, pleasing the client and coming up with new, innovative ideas to keep the client coming back for more business. Working for an agency, you are expected to be on call for the client at any given time, especially if you are in charge of the project. Companies who are pleased with the end result often go on to create long lasting relationships with the agency. Many agencies have marketers in tiers, with the best and brightest handling the largest accounts thus earning the most pay. Working at an agency can garner wages of $40,000 for the average employee to well into six figures for the top performing team members.